A Halloween digital fashion film for Lenskart Singapore's limited-edition eyewear capsule with Singapore-based visual artist Howie Kim. Four frames — Slasher, Syringe, I'm Scared, Bongdirk Twins — each themed on a different horror trope, each rendered inside its own 3D world built around Bongdirk, Kim's alien-bear character.

The reference set: Goosebumps and Scooby-Doo for the 90s-kid nostalgia, The Shining for the corridor scene, 80s synthwave for the score. Macabre as a craft decision, not a marketing gimmick.

I creative directed the project foor Irregulars Alliance — building out the visual world and folding in the quirks. With Akanksha Jain.